Disrupting Innovation

One of the objective of this blog is to teach YOU, the reader, new concepts and present new ideas. Today, after reading an interesting article on "Why Social ads don't work" I came accross a new interesting concept: The Third Place (Thanks Matteo for pointing it out).

"The Third Place" is a term used in the concept of community building to refer to social surroundings separate from the two usual social environments of home and the workplace.
Ray Oldenburg, an urban sociologist from Florida, coins “first” place as our home and those we live with. Our second place is the workplace — where we may actually spend most of our time. Third places, then are "anchors" of community life and facilitate and foster broader, more creative interaction (Thanks Wikipedia!).
Oldenburg argues that bars, coffee shops, general stores, virtual worlds and other "third places" (in contrast to the first and second places of home and work), are central to local democracy and community vitality. By exploring how these places work and what roles they serve.

What is your favourite Third Place?
Mine is a Starbucks Coffee in Notting Hill Gate in London; I spent several hours just reading books, writing poems or just looking at the interesting people walking down the road. I wish those moments could last forever.